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Inspiration: Juice-y Identity


As a digital agency, Juice Agency believes in constant evolution and change. They didn’t want a static identity but a dynamic, changing one; a core shape that could serve as container for different layers of meaning. Their business cards provide a good example of their flexible, dynamic identity.

I love the idea of being able to expand a brand in the future without disrupting the core message. Plus those icons are just too cute.

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